Coaches, let’s get clear: your job isn’t to worship a template—it’s to get results for the human in front of you. That means you don’t need to follow a traditional outline to the letter. You do need to understand the principles that make any method work. Principles are the operating system; methods are the apps. If you don’t know the OS, you’re just guessing which app will open the file.

Read more about the non-negotiables I expect every coach on my staff to know.

There’s a big difference between working out and training. I say this often, and I’ll say it again: a workout without purpose is just sweat. But a training session—when executed with clear intention and thoughtful design—is a step forward toward your goals.

At Conquer Athlete, we believe the magic of progress doesn’t lie in fancy programming or random intensity. It lives at the intersection of athlete understanding and coach precision.

I am someone who is constantly seeking growth. Enlightenment through the spirit and the mind has and continues to be one of my north stars. I easily have over twenty mentors, some of which I am in close contact with and others from afar that I lean on to learn and grow from. I am a big believer that if you are not growing, you are dying.